BNP
Paribas is made up of three core businesses : Corporate and
Investment Banking, Retail Banking, Asset Management & Services,
and also BNP Paribas Capital which spearheads the Private Equity
business.
BNP Paribas is determined to be a benchmark banking group that
considers the customer as its key preoccupation and actively
pursues the improvement of its earning capacity. His values
guide the attitude of each employee and inspire the management
principles: commitment, creativity, ambition, reaction capability.
In all its core businesses, BNP Paribas is determined to be
a benchmark banking group that considers the customer as its
key preoccupation and actively pursues the improvement of its
earning capacity.
This three-way objective has led it to define the values which
must guide the attitude of each employee and inspire the management
principles implemented at every level of the Group, both within
and outside France.
Commitment
BNP Paribas founds its corporate project on three commitments:
- toward its customers, BNP Paribas undertakes to give first
priority to their satisfaction and to constantly improving
the quality of their welcome and of the services offered,
- toward its shareholders, BNP Paribas undertakes to put value
creation at the very heart of its options,
- toward its employees, BNP Paribas undertakes to ensure a
dynamic and stimulating management of careers and remuneration
by developing employee share-ownership and promoting social
dialogue.
The respect of these commitments is guaranteed by the team
spirit of all the bank's employees and their adherence to a
code of ethics founded on transparency, professionalism and
quality.
Ambition
The large number of front-ranking positions already acquired
by BNP Paribas form the basis of its development strategy. To
ensure this strategy is fully operational, the Group is focusing
its efforts on competing with the very best and promoting an
entrepreneurial spirit, offering true leverage for individual
and collective efficiency.
Indeed, the conquest of new markets and new customers requires
our acceptance of comparison and confrontation with our best
competitors in order to adopt the best practices in each of
our business activities.
The Group also encourages individual initiative, empowerment
and achievement through a large decentralization of responsibilities
founded on clear rules of delegation.
Creativity
BNP Paribas wants to remain a benchmark company in terms of
technological and financial innovation which implies on its
part:
- a permanent focus on innovation to ensure constant progress,
- and the creation of networks of expertise and talent.
Reaction Capability
In order to seize opportunities and to control, without delay,
the risks inherent in its activities, BNP Paribas is obliged
to react swiftly. This implies the ability:
- to adapt its organization rapidly to its customers' expectations
and to changes in the markets and technology,
- and to promote individual accountability, at every level
of the organization.
2004 Rankings
Worldwide:
- BNP Paribas ECEP ranked worldwide N°1 in Project Finance
for year 2004 (dealogic 2005)
- Equities & Derivatives: BNP Paribas Peregrine 2004 Mid-cap
Equity House of the Year for the second consecutive year (Finance
Asia)
- Fixed Income: Best Lead Manager of Corporate Bonds (peer
poll) (Euroweek)
- Structured Finance: Aircraft Finance House of the Year (Jane's
Transport Finance)
- Structured Finance: Number 3 Bookrunner of Syndicated Loans
in Europe, Middle-East, Africa (IFR)
- Corporate Finance: Excellence in Investment Banking 2004
(Financial News)
In Europe:
- Cortal Consors N°1 for online brokerage in Europe
- BNP Paribas Immobilier N°1 in Europe
- BNP Paribas Private Bank N°1 in France and N°4 in Europe
- Cetelem N°1 for Consumer credit in Europe
- Arval N°1 in France, united-Kingdom and Italy
- BNP Paribas Securities Services n° 1 in six European Markets
(Global Investor 2005)
- 1st for Mergers and Acquisitions in France (Dealogic)
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